With Phoenix AI, you can also share images, videos, and documents to guide the process, or continue chatting with the assistant to customize your quiz, make changes, and improve the experience.
What can the Phoenix AI Assistant do?
Phoenix AI Assistant can help with every stage of creating and improving your quiz.
Build complete quizzes: Create pages, questions, answer options, and results pages based on your instructions.
Set up product recommendations: Configure points, product rankings, AI-powered recommendations, and rules based on shoppers' answers.
Create personalized experiences: Set up branching logic, skip questions, and customize results pages for different shoppers.
Customize your design: Adjust fonts, colors, buttons, backgrounds, spacing, and other visual elements.
Generate and edit images: Create new visuals or modify existing images to use in your quiz.
Review and troubleshoot: Check quiz structure, identify logic issues, and review product recommendations.
Analyze and improve: Explore quiz performance, identify drop-offs, and get help with experiments and quiz versions.
The assistant works directly with your quiz and Shopify product catalog, so you can build and customize your quiz without manually configuring any element. Phoenix AI Assistant is available throughout the quiz-building process, helping you create complete quizzes, customize existing ones, and continuously improve the shopping experience.
Talk to Phoenix AI naturally
You don't need special commands or technical knowledge to use Phoenix AI. Just describe what you want to accomplish, as if you were explaining it to another person.
You can start with a simple idea:
Build a skincare quiz that helps customers find the right products for their skin type.
Or provide more detailed instructions:
Create a five-question skincare quiz. Ask about skin type, main concerns, current routine, and product preferences. Recommend three products based on the answers and create a personalized results page.
You can also ask Phoenix AI to make changes to an existing quiz:
Add a question about the customer's budget.
Make the email question optional.
Use rounded answer cards and a light beige background.
Recommend products from my hydrating collection for customers with dry skin.
Check whether every answer combination leads to the correct results page.
Tip: You can continue the conversation to refine your quiz. If something isn't quite right, explain what you'd like to change instead of starting over.
Share images, videos, and documents
You can provide Phoenix AI with additional materials to help it understand your requirements. Simply drag and drop images, videos, or documents into the AI conversation. The assistant can use these materials as references when creating or updating your quiz.
For example, you can:
Share images: Upload product photos, design references, or examples of layouts you'd like to recreate. The assistant can analyze the images and use them as references or resources in your quiz.
Share videos: Provide video content that the assistant can use as a resource when building your quiz.
Upload documents: Share recommendation logic, spreadsheets, question lists, or brand guidelines to help the assistant follow your requirements.
Example prompt:
Use the attached brand guidelines to style my quiz. Match the colors and typography, and use the uploaded product images where appropriate.
This is especially useful when you already have quiz content or recommendation rules prepared and want Phoenix AI to turn them into a working quiz.
Generate images with Phoenix AI
Phoenix AI can generate new images and edit existing visuals directly in the builder.
Describe the image you need, including its subject, style, colors, and intended use.
Example prompt:
Generate a clean, minimalist skincare image with neutral tones and soft natural lighting for my quiz welcome page.
You can also provide an existing image and ask the assistant to make adjustments.
Example prompt:
Use this image as a reference, but change the background to a soft beige color and make it suitable for a skincare quiz.
Generated images can help you create a more consistent visual experience without needing to prepare every asset separately.
Image generation limits
Image generation is available with the following usage limits:
Limit | Image generations |
Per hour | 15 |
Per day | 40 |
Per month | 225 |
These limits apply to AI image generation inside the builder.
How Phoenix AI builds your quiz
When you describe what you want to create, Phoenix AI follows a process to turn your instructions into a functional quiz.
Understand your requirements: The assistant reviews your instructions and any uploaded materials.
Check your Shopify products: It identifies relevant products in your store and flags products it cannot find.
Plan your quiz: It determines the questions, recommendation rules, results pages, and other elements needed. If something is unclear or conflicting, it may ask for clarification.
Build your quiz: The assistant creates and updates elements directly in the editor.
Review the results: It can check quiz paths, recommendation logic, and product availability to identify potential issues.
You can review the changes, continue refining your quiz through the conversation, and preview the experience before making it available to shoppers.
Check and troubleshoot your quiz with Phoenix AI
Phoenix AI can also help you identify potential issues with your quiz. Ask the assistant to review your quiz, and it can perform several checks:
Structure checks: Identify blank pages, duplicate page names, broken rules, and questions that shoppers cannot answer.
Path simulation: Test different answer combinations to see which pages shoppers reach and which products are recommended.
Product catalog checks: Identify Shopify products that are missing, archived, or out of stock.
Logic review: Evaluate whether the quiz's rules and recommendations work as intended.
Phoenix AI usage limits
The Phoenix AI Assistant has usage limits that apply to all Octane AI plans.
Limit | Allowance |
AI runs per hour | 60 |
AI runs per day | 300 |
Message length | 100,000 characters |
Images per message | 5 |
Documents per conversation | 5 |
Usage limits are counted per Shopify store, not per individual user, and are measured in fixed time windows. If you reach an hourly or daily run limit, you'll need to wait until the corresponding usage window resets before continuing. Image generation has separate limits, listed above.