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My Meta pixel isn't showing events from the quiz
My Meta pixel isn't showing events from the quiz
Making sure your Meta pixel is prepared to track anonymous users across key events.
Mark Baek avatar
Written by Mark Baek
Updated this week

Overview


Meta has recommended a few specific steps in order to allow pixels to track anonymous users in this article on Meta's website, summarized in this article as well.

What you'll learn

How to set up your Meta ad account to ensure tracking of as many website visitors as possible.


Step 1: Verify your domain


One change coming in Facebook will be a limit of 8 conversion events for optimization and reporting. Verifying your business with Domain Verification in Facebook will allow you to control which events are used.

There are other advantages to Domain Verification, including some settings that are only available after verification is complete.


Step 2: Prioritize 8 conversion events to use.


Using Aggregated Events Measurement in Facebook Events Manager, you'll be able to set the event priority of up to 8 standard events and custom conversions.

This will allow these 8 events to gather data on events even from customers that have cross-site tracking protections. To use your Octane AI custom events with this feature, you'll have to create custom conversions for them first.

For a full list of changes and best practices, check out this article from Facebook.

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