Insights Analyst is a large language model that's trained on product reviews for your store. Once trained, Insights Analyst is ready to take any question you can think of about your customers' feedback.
We'll use this guide to give examples of what questions you can ask - and how you can use the knowledge you gain to inform your next questions.
What kinds of questions can Insights Analyst take?
Insights Analyst can take any question in natural language, but its responses will be focused on the product you select before interacting with the AI.
This targeted focus means you can be confident that the AI isn't pulling in learnings from irrelevant sources but it also means the best questions to ask are about the specific product or its reviews.
Increasing your product knowledge
Insights Analyst is an encyclopedia of customer feedback on your products that you can speak with in natural language.
Some of the best questions to start with are the kinds of questions you want to know about your reviews, but would take a large amount of manual effort to answer.
Since Insights Analyst is always drawing from the same dataset for its knowledge, a best practice can even be to reframe the same question multiple times so that you can get different perspectives.
Content creation assistance
Insights Analyst is like a teammate and brand customer that offers to help you brainstorm and create content on demand.
The AI isn't just able to make content for a social media post, email & SMS marketing or even Octane AI quizzes but it can easily provide relevant quotes and SEO-optimized keywords provided directly from customer feedback.
Feel free to make your questions as complex as you'd like - Insights Analyst can handle it!
Improving customer support
Insights Analyst can empower your brand's customer support team to anticipate, iterate and refine responses based on real feedback.
This can be through high-level questions that helps your brand's customer support understand common customer feedback or through detailed questions that practice effective responses with the AI.