Octane AI's Klaviyo integration is an incredibly powerful tool that allows you to:

This guide will take you step-by-step into setting your integration up to bring data from Octane AI into Klaviyo, as well as some best practices.

First, let's connect Klaviyo with Octane AI.

If you don't select a list in step 4, emails & SMS will still be sent to Klaviyo with quiz data but they won't be added to any particular list.

These customers will still be able to be segmented, added to flows and so on.

Quiz data is sent over to Klaviyo as custom properties. These properties represent:

However, each property from your quiz must be added at least once to Klaviyo before you can start using that data inside of Klaviyo.

To add quiz data through opt-ins, you simply need to provide your email or phone number through a quiz (which can be done in a published version, or through a preview).

As the provided opt-in syncs, it will also sync the answers and results chosen in that session.

With the amount of important answers that can be in a quiz, taking the quiz over and over with different answers can be time consuming.

Another way custom properties can be logged in Klaviyo is by manually adding and editing them in a Klaviyo profile:

Properties only have to be added once in order for the data to be targetable in Klaviyo, so replacing a previous property in a profile will work for 1st time data.

An example of using Octane AI custom properties to create Klaviyo filters.