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Adding a Market Consent Checkbox to Opt-ins
Adding a Market Consent Checkbox to Opt-ins

#gdpr #opt-ins #quiz

Mark Baek avatar
Written by Mark Baek
Updated over a week ago

Marketing checkboxes can be added to an email or SMS opt-in page.

πŸ’‘ What you'll learn

Finding the marketing consent checkbox

The marketing consent checkbox is disabled by default but can be enabled in the left menu of any opt-in page.

Marketing checkbox content can be edited from the same section including:

  • Making the checkbox required

  • Checkbox text content

  • Alt text

Design options for the marketing checkbox can be found by going to:

Design β†’ Typography

Frequently asked questions

  • Will the marketing checkbox make my quiz GDPR compliant?

The marketing checkbox alone is not able to guarantee GDPR compliance. Here are some key factors to keep in mind for GDPR compliant opt-ins:

  1. Make the purpose of the opt-in clear (for example, will it be for marketing?)

  2. Make sure the opt-in channel (email, SMS, etc.) is clearly stated on the page.

  3. Make it clear whether the opt-in is required or optional.

  4. Make sure a customer is not subject to a penalty or a worse shopping experience for opting out / skipping the opt-in.

You can read more in-depth tips for GDPR complaint opt-ins here.

The advice here is only for educational purposes - we recommend seeking legal advice to guarantee GDPR compliance.

πŸ“• Example of GDPR compliant SMS opt-in text

By providing my number, I electronically agree, that <STORE NAME> and its agents may use automated means to send recurring SMS messages. MSG & data rates may apply. Reply STOP to unsubscribe.

  • Will this checkbox add marketing consent in Klaviyo?

Yes, enabling this checkbox will change a customer's marketing consent status to consented in Klaviyo.

Additionally, a custom property indicating consent will be added as well:

Octane opt-in consent: {internal_name}

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