You control how each answer influences the results, from giving relevant products a higher ranking to excluding products that don’t fit the shopper’s needs.
How dynamic recommendations work
Each question uses one of three ranking modes:
Mode | How it works |
Change rank a little | Adds or subtracts 1 from a product’s score. |
Change rank a lot | Adds or subtracts 10 from a product’s score. |
Match / Exclude | Limits recommendations to matching products and removes excluded products. |
Scores add up across the shopper’s selected answers. When you use ranking rules, the highest-scoring eligible products appear first.
If you also use Match / Exclude, products must meet the matching rules to be recommended. Excluded products cannot appear, even if they have a high score.
Set up product ranking rules
Open your quiz and click Settings in the top bar.
Select Product Rankings. Each Multiple Choice, Image Choice, or Slider question appears as a card.
Choose a ranking mode for the question.
Click + Add products next to an answer in the appropriate column:
Rank higher increases the selected products’ scores.
Rank lower decreases their scores.
Match selects products that the answer allows.
Exclude selects products that the answer removes from recommendations.
In Select Products, choose Select a specific product, Select by product tag, or Select from a collection.
Make your selection and click Save Changes.
Repeat for the other answers and questions that should influence recommendations.
Use the search box to find a question by its title, key, or answer. The All pages menu lets you filter questions by page.
Changing a question’s ranking mode keeps its product selections. When switching to Match / Exclude, selections in Rank higher move to Match, and selections in Rank lower move to Exclude.
Edit rules from a question
You can also set up rankings directly in a question’s settings. Select the question, open Choices, expand an answer, and click Product Rankings. Both locations update the same rules.
Display recommendations on your results page
Open your results page.
Click an empty row and select Products from Add Component, or select an existing Products block.
In the block’s settings, set Source to Auto from Rankings.
Adjust the recommendation settings below.
Setting | What it controls |
Max products | The maximum number of products displayed. Shoppers may see fewer if fewer products qualify. |
Sort by | How products with equal scores are ordered. Options include best selling, score, title, price, and date. Ranking scores take priority. |
Minimum ranking threshold | The minimum score a product needs to appear. Scores can be negative. |
Group Product Variants | Groups variants into one product card when enabled. When disabled, ranked variants appear as separate cards. |
Hide Out-of-Stock Products | Removes sold-out products from recommendations until they are restocked. |
Products that can be recommended | Restricts the block to selected products. Leave this empty to let your ranking and filtering rules determine eligibility. |
Products that cannot be recommended | Prevents selected products from appearing in this block. |
Test and publish your recommendations
Click Preview in the top bar and take the quiz using different answer combinations. Check that the recommended products match your rules and that any exclusions work as expected. Changes save to your draft automatically. Click Publish when you’re ready to update the live quiz.
Troubleshooting
No products appear
Check whether the selected answers’ Match / Exclude rules leave any eligible products. Then review the block’s minimum ranking threshold, allowed and excluded product lists, and out-of-stock setting.
Products appear in an unexpected order
Scores accumulate across all selected answers. Review the Rank higher and Rank lower selections throughout the quiz. Use Change rank a lot when a question should have a stronger influence. Check Sort by if products have equal scores.
Changes do not appear in the live quiz
Click Publish to apply your draft changes to the live quiz.